When it comes to all digital channels of communications, the game is changing just as fast as you send, post, create. Due to social channels algorithms and the way in which your audience consumes digital content, it is imperative to up on the game in order for any digital communications to be effective. The goal is effective. Right?

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Many organizations get consumed with what they want to post, send etc. and forget or are unaware about what will work for the audience in order for them to make a behavior that you are seeking. 

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Types of digital communications: 

• Email marketing and correspondence

• Social platforms (i.e. Facebook, Instagram, Twitter, LinkedIn)

• Infographics

• Digital brochures

• eBooks